We first came to know Maddie Bush for her sharp brand instincts and her unmistakable sense of color and personality. A Chicago-based marketer with a deep appreciation for interiors, style, and the rituals that make everyday life feel more considered, Maddie has a talent for spotting pieces that feel joyful, expressive, and genuinely useful. Whether she’s building brands or curating objects, her work reflects an intuitive understanding of how things are meant to be lived with.
That same point of view carries through her Great Gifter Edit—an edit shaped by conversation, curiosity, and connection. As the co-host of the Gems & Friends podcastand the voice behind a thoughtful Substack, Maddie brings people together around ideas, inspiration, and things worth sharing. We’re so glad she’s bringing that energy here. Explore her picks below, or learn more through her writing and conversations beyond Poppy.